How to build a successful consumer web company
Learn from some of the great entrepreneurs and investors in Silicon Valley, including Brian Chesky (AirBnB), Max Levchin (PayPal and Slide), Mike Arrington (Techcrunch), Drew Houston (DropBox), Tom Preston-Werner (GitHub), David Heinemeier Hansson (creator of Ruby on Rails and partner at 37Signals), and Ron Conway (legendary angel investor). Learn about being obscure and powerless, how to choose a cofounder, how to manage yourself and your own psychology as an entrepreneur, the how to's and benefits of bootstrapping, the pirate personality needed to be an entrepreneur, building a viable business to last, questioning popular startup mantras, prioritizing happiness over profit, and the characteristics of defining entrepreneurs. 
by Tarun Mitra
2 years, 5 months ago
1
To start with let’s take a researcher’s view on the intersection of psychology, technology, business and a dash of neuroscience.

If any one single thing has be attributed to the phenomenal success of products like Facebook, Twitter, Pinterest YouTube and AirBnB; undoubtedly it’s their ability to form habits.

Nir Eyal writes about the intersection of psychology, technology, and business. He is the author of the forthcoming book “Hooked: How to Drive Engagement by Creating User Habits”.

In the attached presentation you can learn about how can win big by creating habit forming products. You can download the Business Model Canvas referred in slide 7. To established a better understanding you should read some of his articles on TechCrunch.

Workshop on designing user habits
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2
Brian Chesky, Co Founder and CEO of Airbnb, was a self described obscure and powerless college graduate who quit his job and moved to SF with his friend and $1,000 to start a company.
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3
Mike Arrinton, Founder of TechCrunch, starting up does not work like stock investments and your startup decisions can not be simple risk / reward decisions. As a recently coined definition suggests:
"Startup is a temporary organisation designed to search a repeatable and scalable business model" 
I read blog posts by Don Dodge and Glenn Kelman today about people jumping from ...
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4
The crazy thing you try when nobody is using your product. Don’t lose hope. Never surrender. Few years of hard work and the world will celebrate your overnight success. Entrepreneurs average 3.8 failures before success. What sets the successful ones apart is their amazing persistence.
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5
Max Levchin is a computer scientist and entrepreneur, with a net worth of $300 million. Max Levchin has earned his net worth as co-founder of NetMeridian Software, 
Sponsernet New Media, fieldlink and PayPal, as well as the chief technology officer of PayPal. Max talks about co founders, relationships, employee management, problem solving, startup culture and lot more.
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6
Freemium is a business model by which a product or service (typically a digital offering such as software, media, games or web services) is provided free of charge, but a premium is charged for advanced features, functionality, or virtual goods. The word "freemium" is a portmanteau combining the two aspects of the business model: "free" and "premium".

"Everything big starts small. Everyone starts out as clueless. Start ups has to be ready to learn fast and learn quick. Continue the experiment while staying focused on the goal."
Part 1 of Drew's talk at Freemium Summit (http://www.freemiumsummit.com), brought to ...
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7

A growing number of new businesses are following in the footsteps of successful companies such as Dropbox Inc., Linkedin. and Skype Inc. by giving away their products and services free to build a customer base.Free accounts to free trials. 
"Get large number of users and then work on optimizing the conversions. At the end of the day people do pay for things they love."
Part 2 of Drew's talk at Freemium Summit (http://www.freemiumsummit.com), brought to ...
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8
Since its debut in 2008, GitHub has become an astonishingly popular Web destination, emerging as the social network for developers. GitHub organizes projects around people rather than code. Learn about how to make yourself luckier and how to come up with a great idea, the GitHub way.
Founder, Github http://github.com http://startupschool.org -- Recorded live on Justin.tv - http://j-tv ...
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9
Learn what to focus on when building a product. How build a great team. How to make real ideas happen. Success is in building an organization with a great culture and technology that can be used universally in an enjoyable and collaborative way. GitHub did nor raise any seed, series A & B. It raised directly raised an eye-popping $100 million series C at a $750 million valuation after bootstrapping it to profitability.  
Founder, Github http://github.com http://startupschool.org -- Recorded live on Justin.tv - http://j-tv ...
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10
The secrets of making money online and building a sustainable profitable business.Key Learnings from 37 Signals:
  • Bootstrap your startup because it teaches you how to make money. Funded companies are focused on spending it.
  • Charging for something forces you to be good. People care about something they have to pay for so you will get very good and honest feedback.
  • Useful is more important than innovative. “Cool” wears off, useful doesn’t.
Software has no edges. This makes it more difficult to stop it from expanding beyond where it should. Think of your product as a museum and the features as the pieces of art you select. Only the most important pieces should make it into the museum.
 
David Heinemeier Hansson, creator of the Ruby on Rails framework and Partner at 37Signals gives ...
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11
The prolific angel investor has rarely met an Internet startup he didn't like. When it comes to picking the next big thing, there's a right way and a wrong way. And then there's the Conway. Here is Ron Conway sharing his startup experience and learnings from entrepreneurship.
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11
Sections
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1. Creating Meaningful Habits
2. Let's start a company
3. Are you a Pirate?
4. The Survival to Overnight Success
5. Founders and Co Founders
6. Freemium Model Part 1
7. Freemium Model Part 2
8. Bootstrapping Part 1
9. Bootstrapping Part 2
10. Optimizing for Happyness
11. Ron Co The Entrepreneur
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